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Stage Two

Tourism Management Stage Two Courses

2.223* Financial Management

An introductory study of the theories, concepts and techniques of financial management focusing on financial analysis, planning and decision making.

2.261 Research Methods

Students will learn to apply appropriate qualitative and quantitative research methodologies in preparation for conducting a research project on some aspect of tourism management.

3.220* Tourism Regulations

An overview of the New Zealand and international legal system with an emphasis on its impact on the tourism and hospitality business environment.

3.221* Tourism Marketing

The role of marketing in the tourism, hospitality and travel industry, consumer behaviour, strategic planning, creating a marketing plan, market segmentation and the use of the marketing mix.

3.222* Tourism Management

Business policy and planning aspects of tourism and hospitality management.

3.223* Human Relationships in Tourism

A systematic framework for human resource management and planning, including the role and importance of communication within hospitality and tourism-related enterprises.

3.224 Impacts of Tourism

An introduction to the management of tourism impacts with emphasis on social and cultural systems, the economy and the physical environment.

3.225 Asia-Pacific Tourism

The role of cultural, political, economic and other factors in shaping the nature of tourism in the Asia-Pacific region.

3.226 Heritage Tourism Studies

Theories and issues related to the management of cultural, historical and natural heritage regions, sites and projects.

*Compulsory courses for BTM

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